GM Huddle · Thursday, July 9

There’s a person
in every seat.

Not a truck. Not a route. A dad, a son, a teammate — someone with people waiting on them tonight. Everything we say this morning comes back to that.

Monday it was Sean He made it home Next time isn’t promised

Monday · Truck ATL-22 · one of ours

That’s not a truck. That’s Sean.

Real footage Watch it once. Don’t look at the truck — look at the person in that cab, and think about who’s waiting on him at home.

The aftermath · minutes later

That cab is where Sean was sitting.

GOT-JUNK truck rolled onto its side in the road, load spilled, fire crew on scene — **Rolled over**On its side across the lane — the entire load ejected onto the road.

ATL-22 cab crushed, windshield caved in — **The cab · ATL-22**Windshield caved, roof crushed — this is where someone was sitting.

Spilled junk load and fire engine at the scene — **The scene**Fire, EMS, and a wrecker to clear the road and stand the truck back up.

Sean is okay — eight stitches, and home with his family last night. That’s the only reason this is a huddle and not the worst call any of us ever make. The truck we replace. The person we don’t.

The board · Atlanta · this morning

Every mark is one of our people.

Still 0 days without incident. "Speeding · Sean Horvath" is right there on the 6th — and it’s been marked up since. Every one of these is a teammate who came close. These aren’t stats. They’re names.

Everyone’s boards · latest from each market

Behind every number is a name.

Virginia Beach didn’t put up a board. That’s not zero incidents — it’s the one market we can’t see. Every one of our people deserves to be on it.

Accountability · Atlanta · June · Motive vs. our write-ups

187 speeding violations. One write-up.

WHAT THE TRUCKS TOLD US · MOTIVE

187

speeding violations flagged across Atlanta in June — the vast majority still marked “pending review.” Sean’s were in that pile. Speeding was his only safety flag, week after week, every coaching recap ignored.

WHAT WE WROTE UP · DISCIPLINE

1

speeding write-up. One — out of 187. Sean’s only write-up ever was in January, for his phone, not his speed. After that, nothing.

The trucks were screaming. 187 to 1 isn’t a data problem — it’s a follow-through problem. On July 6, one of those 187 became a rollover. This is where we missed.

Documentation compliance · June · speeding · Motive vs. our write-ups

Speeding we saw vs. speeding we wrote up.

347 speeding violations across our five East markets in June — 17 written up. Tap a market to see the write-ups we filed. Austin & Dallas run on a separate system (write-ups only).

The whole point

Discipline is how we
keep them alive.

A write-up was never the punishment — it’s us catching the habit before it catches one of our people. Hold the line early, put it on paper, and we send every teammate home tonight. That’s the job.